Web design is usually defined as the visual aspects of individual pages, such as colour schemes, layouts and images.
However, successful web design is defined as much by what’s going on behind the scenes as what a user sees on a webpage.
This is something you, as an architect, may be well-versed in.
Even if a product’s design is beautiful to the eye and draws attention, it will never be able to make up for subpar functionality.
An effective website is just as essential to its value as a well-maintained home or office, given that the visit-to-order conversion rate for well-designed websites can be as much as 200% higher than for poorly designed websites.
It is your opportunity to make a first impression with your website. Visitors who enjoy what they see are more likely to stick around, look around, and get in touch with you via email or social media if you have a solid first impression. A bad experience will mean they won’t return. If your website isn’t up to par, your business will suffer.
The following are some of the advantages of having a well-designed website:
Good website design makes it easy for visitors to find what they need and then get in touch if they have any further questions. This necessitates a well-designed website with straightforward navigation and numerous ways for visitors to get in touch with your business.
Bad web design isn’t only visually unappealing; it’s also ineffective. For a site to be effective, it must not only appear good but also load quickly and contain interactive elements that function as intended on every visit.
Even the most enthusiastic business prospect will flee if your website is poorly designed. The longer people spend on your site, the more likely they are to look around and the more likely they are to return.
When it comes to search engines, Google and other search engines prefer websites that people can easily access on a wide range of devices. As a result of responsive web design, your site will attract more users and rank higher in search engine results because one can view it on any device.
An architect with a website that appears amateur-made would not be trusted with a project worth millions of dollars. A well-designed website inspires trust in your company’s ability to deliver on its promises among potential customers.
It is essential to identify and implement the characteristics of good design to produce an efficient and effective website.
It’s not enough to have a well-designed website that people can see. Don’t forget to think about the factors that affect the performance of your site, such as:
The visibility of a website in search engine results is determined by SEO or search engine optimisation. A website with good SEO will rank well for relevant keywords; a website with poor SEO will not rank at all.
A high “bounce rate” (the percentage of visitors that abandon your site after only a few seconds) is a symptom of a poorly-designed website. High bounce rate websites are less likely to rank higher than those with a lower one. As a result, optimising your architectural firm’s website for search engines is a no-brainer.
Visitors should be able to easily access and share your material, sign up for social media updates, and send an email to your company straight through a contact form in your design. Customers will likely leave if it doesn’t meet their expectations.
We are experts at what we do. As a part of our service offering, we design beautifully functional, mobile-friendly, personalised, optimised, and responsive websites in close collaboration with our clients. Moreover, we will make sure they are kept up-to-date to have the edge over the competition.
There are several ways in which our developers can customise your current website to make it look the way you want it to. Make your site look fresh and updated with all the features that you desire and need to give it a fresh, updated look.
Keeping your website and content management system (CMS) secure is one of our management services.
This is something we intend to do. You will be able to maximise the effectiveness of your website with the help of our website administration services.
Naturally, once the website design is completed, we will not abandon you to your own devices. We will continue to assist you with your website and give you orientations and lessons on how to maintain and manage the website we’ve designed for you.
We can help you with everything from web hosting to content marketing and search engine optimisation (SEO).
We are excited to start building your new website. Please check your email for important information.